{"title":"Hi Lift","description":"","products":[{"product_id":"hi-lift-cureplex-no1-bond-creator-500ml","title":"Hi Lift Cureplex No1 Bond Creator - 500ml","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(248, 18, 18);\"\u003ePlease note that hair products are not eligible for Welcome new customer discounts.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eProduct Description:\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eIf you colour your hair, the revolutionary formulation of the Hi Lift Cureplex range will protect your hair from the damage that colouring can cause.\u003c\/p\u003e\n\u003cp\u003eThe Hi Lift Cureplex No.1 Bond Creator creates new hair bonds while protecting the existing internal structure of your hair to deliver stronger, healthier hair with enhanced condition and suppleness.\u003c\/p\u003e\n\u003cp\u003eThe naturally derived ingredients are combined with innovative delivery technology that ensures deep penetration into the hairs cortex.\u003c\/p\u003e\n\u003cp\u003eYou can mix it with colour and chemical treatments, or use it as a standalone treatment for hair thats been damaged by chemicals, heat or weather.\u003c\/p\u003e\n\u003cp\u003eHi Lift Cureplex products wont interfere with the colouring process and wont create a barrier to other salon chemical services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSuitable for use with hair colouring, bleaching, highlighting, straightening, perming, balayage and ombre\u003c\/li\u003e\n\u003cli\u003eNo change in processing or application time\u003c\/li\u003e\n\u003cli\u003eNo change in bleach, colour or treatment applications\u003c\/li\u003e\n\u003cli\u003eNo change in peroxide %\u003c\/li\u003e\n\u003cli\u003eNo change in lifting or depositing process\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUse with:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHi Lift Cureplex No.2 Bond Fortifier\u003c\/li\u003e\n\u003cli\u003eHi Lift Cureplex No.3 Bond Sustainer\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-family: Arial; font-size: large;\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Hair Supplier","offers":[{"title":"500ml","offer_id":42199921623083,"sku":"treatment0008","price":85.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0129\/4840\/6329\/files\/cureplex-bond-creator-500ml-470x470_1__28293.png?v=1757771649"},{"product_id":"hi-lift-melena-one-perm-solution-1-litre-jmp02","title":"Hi Lift Melena One Perm Solution 1 Litre JMP02","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(248, 18, 18);\"\u003ePlease note that hair products are not eligible for Welcome new customer discounts.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eProduct Description:\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Professional perm solution works impressively like other hair perm solution products, which swell the hair, rendering it soft and permeable. It helps hair resist harsh weather conditions and other adverse effects that stem from the environment.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eFor normal to dry hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProfessional Use Only\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eA soft natural wave result\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFollow the intructions to apply\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e1L\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hair Supplier","offers":[{"title":"Default Title","offer_id":42200036442155,"sku":"hair0005","price":20.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0129\/4840\/6329\/files\/hl-jmp02.webp?v=1757772553"},{"product_id":"hi-lift-melena-one-plus-perm-solution-1-litre-jmp01","title":"Hi Lift Melena One Plus Perm Solution 1 Litre JMP01","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(248, 18, 18);\"\u003ePlease note that hair products are not eligible for Welcome new customer discounts.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eProduct Description:\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv data-display-width=\"801\" class=\"love-it product-content__love-it js_slideToggle is_open is_off is_active\"\u003e\n\u003cdiv class=\"heading heading_left love-it__heading js_slideToggle__head\"\u003e\n\u003cdiv\u003eWhy You’ll love it\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__body js_slideToggle__body\"\u003e\n\u003cdiv class=\"love-it__overlay\"\u003e\n\u003cdiv class=\"love-it__row\"\u003e\n\u003cdiv class=\"love-it__row--icn\"\u003e\n\u003ci class=\"fas fa-heart\"\u003e\u003c\/i\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row--txt\"\u003eLong-lasting curls and waves\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row\"\u003e\n\u003cdiv class=\"love-it__row--icn\"\u003e\n\u003ci class=\"fas fa-heart\"\u003e\u003c\/i\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row--txt\"\u003eSuitable for normal to resistant hair\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row\"\u003e\n\u003cdiv class=\"love-it__row--icn\"\u003e\n\u003ci class=\"fas fa-heart\"\u003e\u003c\/i\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row--txt\"\u003eMaintains hair strength and elasticity\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row\"\u003e\n\u003cdiv class=\"love-it__row--icn\"\u003e\n\u003ci class=\"fas fa-heart\"\u003e\u003c\/i\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row--txt\"\u003eProfessional use recommended\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-display-width=\"801\" class=\"descr product-content__descr js_slideToggle is_open is_off\"\u003e\n\u003cdiv class=\"heading heading_left descr__heading js_slideToggle__head\"\u003e\n\u003cdiv\u003eDescription\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"descr__body js_slideToggle__body\"\u003e\n\u003cdiv class=\"expanded-block descr__expanded-block js_expanded\"\u003e\n\u003cdiv class=\"expanded-block__outer js_expanded_outer is-expanded\"\u003e\n\u003cdiv class=\"editor expanded-block__editor js_expanded_content js_gallery js_description\"\u003e\n\u003cp\u003eHi Lift Melena One Plus Perm Solution 1 Litre is a perming product designed for normal to resistant hair, offering long-lasting, well-defined curls.\u003c\/p\u003e\n\u003cp\u003eThis perm solution is formulated to create durable curls while maintaining hair's strength and elasticity. It is ideal for professional hairstylists and individuals seeking salon-quality results.\u003c\/p\u003e\n\u003cp\u003eKey ingredients include advanced conditioning agents that penetrate the hair shaft, providing uniform curl patterns and preventing dryness. \u003c\/p\u003e\n\u003cdiv class=\"editor expanded-block__editor js_gallery js_directions\"\u003e\n\u003ch2\u003eHow To Use Hi Lift Melena One Plus Perm Solution\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eWash hair with a mild shampoo and towel-dry.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eApply the perm solution evenly, section by section, onto damp hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eProcess according to hair type (refer to instructions for recommended time).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRinse thoroughly and follow with Hi Lift Melena Foam Neutraliser for best results.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Hair Supplier","offers":[{"title":"Default Title","offer_id":42200075862059,"sku":"hair0006","price":20.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0129\/4840\/6329\/files\/Hi_Lift_Melena_Perms_-_OnePlus_Solution_1_Litre-700x700_6e725efb-4866-44fc-b6e9-84e70b8f0991.webp?v=1757772783"},{"product_id":"hi-lift-melena-two-perm-coloured-and-porous-1-litre-jmp01","title":"Hi Lift Melena Two Perm Coloured and Porous 1 Litre JMP03","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(248, 18, 18);\"\u003ePlease note that hair products are not eligible for Welcome new customer discounts.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eProduct Description:\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv data-display-width=\"801\" class=\"love-it product-content__love-it js_slideToggle is_open is_off is_active\"\u003e\n\u003cdiv class=\"heading heading_left love-it__heading js_slideToggle__head\"\u003e\n\u003ch4 class=\"classyunicodedone\"\u003eHi-Lift Melena #2 Perm Solution - 1 Litre - Coloured\/Porous\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eThe Hilift Melena M hair\u003c\/span\u003e perm product is designed specifically for use on tinted and porous hair. Formulated with advanced active ingredients to help boost the performance of treatments, this solution helps ensure perms last longer with improved elasticity and locking power. Achieve beautiful, long-lasting curls or waves with confidence.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eFor tinted and porous hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eSuggested Professional Use\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFollow instructions to apply\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e1L\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Hair Supplier","offers":[{"title":"Default Title","offer_id":42200100700203,"sku":"hair0007","price":18.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0129\/4840\/6329\/files\/Hi_Lift_Melena_Perms_-_2_Solution_1_Litre_HairCo.webp?v=1757773040"},{"product_id":"hi-lift-foam-neutraliser-1l-jmp04","title":"Hi Lift Foam Neutraliser 1L JMP04","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(248, 18, 18);\"\u003ePlease note that hair products are not eligible for Welcome new customer discounts.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eProduct Description:\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"love-it product-content__love-it js_slideToggle is_open is_off is_active\" data-display-width=\"801\"\u003e\n\u003cdiv class=\"heading heading_left love-it__heading js_slideToggle__head\"\u003e\n\u003cdiv class=\"love-it product-content__love-it js_slideToggle is_open is_off is_active\" data-display-width=\"801\"\u003e\n\u003cdiv class=\"heading heading_left love-it__heading js_slideToggle__head\"\u003e\n\u003cdiv\u003eWhy You’ll love it\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__body js_slideToggle__body\"\u003e\n\u003cdiv class=\"love-it__overlay\"\u003e\n\u003cdiv class=\"love-it__row\"\u003e\n\u003cdiv class=\"love-it__row--icn\"\u003e\n\u003ci class=\"fas fa-heart\"\u003e\u003c\/i\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row--txt\"\u003eStabilises curls effectively\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row\"\u003e\n\u003cdiv class=\"love-it__row--icn\"\u003e\n\u003ci class=\"fas fa-heart\"\u003e\u003c\/i\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row--txt\"\u003eSuitable for all hair types\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row\"\u003e\n\u003cdiv class=\"love-it__row--icn\"\u003e\n\u003ci class=\"fas fa-heart\"\u003e\u003c\/i\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row--txt\"\u003eRestores natural hair pH\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row\"\u003e\n\u003cdiv class=\"love-it__row--icn\"\u003e\n\u003ci class=\"fas fa-heart\"\u003e\u003c\/i\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"love-it__row--txt\"\u003eEasy foam application\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"descr product-content__descr js_slideToggle is_open is_off\" data-display-width=\"801\"\u003e\n\u003cdiv class=\"heading heading_left descr__heading js_slideToggle__head\"\u003e\n\u003cdiv\u003eDescription\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"descr__body js_slideToggle__body\"\u003e\n\u003cdiv class=\"expanded-block descr__expanded-block js_expanded\"\u003e\n\u003cdiv class=\"expanded-block__outer js_expanded_outer is-expanded\"\u003e\n\u003cdiv class=\"editor expanded-block__editor js_expanded_content js_gallery js_description\"\u003e\n\u003cp\u003eHi Lift Melena Foam Neutraliser 1 Litre is a foam-based neutraliser designed to stabilise curls and rebalance hair pH after perming.\u003c\/p\u003e\n\u003cp\u003eThis product helps set the new shape of permed hair while restoring its natural pH level. It is suitable for all hair types and works with various perm lotions.\u003c\/p\u003e\n\u003cp\u003eThe foam formula ensures even application, helping to lock in curl patterns and maintain hair softness. It is ideal for both salon professionals and individuals performing home perms.\u003c\/p\u003e\n\u003cdiv class=\"editor expanded-block__editor js_gallery js_directions\"\u003e\n\u003ch2\u003eHow To Use Hi Lift Melena Foam Neutraliser\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eApply the foam neutraliser evenly to permed hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLeave on for the recommended time as per perm lotion instructions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRinse thoroughly with water.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Hair Supplier","offers":[{"title":"Default Title","offer_id":42200145002539,"sku":"hair0008","price":20.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0129\/4840\/6329\/files\/hi-lift-melena-foam-neutraliser-700x700.webp?v=1757773336"},{"product_id":"hi-lift-crazy-color-100ml","title":"Hi Lift Crazy Color (100ml)","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(248, 18, 18);\"\u003ePlease note that hair products are not eligible for Welcome new customer discounts.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eProduct Description:\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch1 class=\"classyunicodedone\"\u003eCrazy Color 100ml\u003c\/h1\u003e\n\u003ch4 class=\"classyunicodedone\"\u003eCrazy Color was launched in 1977, in the midst of the punk rock explosion and has been loved worldwide ever since. The heart of the brand has been kept pumping by its loyal following and cult status.\u003c\/h4\u003e\n\u003cp class=\"pmargintop\"\u003eIn every iconic pink bottle comes a colour that will rocket your world. Vamp it with Fire or Amplify with Pinkissimo, Crazy Color has\u003cbr\u003e\u003cspan class=\"pinkbold\"\u003e27 colours\u003c\/span\u003e mostly for the fearless but there is also a couple for the fainthearted.\u003c\/p\u003e","brand":"Hair Supplier","offers":[{"title":"Rose Gold METALLICS #73","offer_id":44075394564139,"sku":"Hilift0073","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Sapphire METALLICS #72","offer_id":44075507023915,"sku":"Hilift0074","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Ice Mauve METALLICS #75","offer_id":44075507056683,"sku":"Hilift0075","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Slate METALLICS #74","offer_id":44075507089451,"sku":"Hilift0076","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Vermillion Red #40","offer_id":44075507122219,"sku":"Hilift0077","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Cyclamen #41","offer_id":44075507154987,"sku":"Hilift0078","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Pinkissimo #42","offer_id":44075507187755,"sku":"Hilift0079","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Violette #43","offer_id":44075510497323,"sku":"Hilift0080","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Capri Blue #44","offer_id":44075510530091,"sku":"Hilift0081","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Peacock Blue #45","offer_id":44075510562859,"sku":"Hilift0082","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Pink Green #46","offer_id":44075510595627,"sku":"Hilift0083","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Canary Yellow #49","offer_id":44075510628395,"sku":"Hilift0084","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Aubergine #50","offer_id":44075510661163,"sku":"Hilift0085","price":11.2,"currency_code":"AUD","in_stock":true},{"title":"Bordeaux 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